What marine topics do the European media talk about?
Love it or loathe it, the "media" are crucial for getting information out into the world. So, what marine "topics" are journalists in Europe covering?
Researchers Bruno Pinto (Universidade de Lisboa) and Ana Matias (Universidade do Algarve) surveyed 26 journalists across Europe to find out.
This graph summarises what they found.
In brief, the top three most covered topics were
🌍 Climate change
🍼 Plastics
🐟 Biodiversity (plants and animals)
The least covered topics? Those were
⛏️ Deep-sea mining
🔎 Citizen science initiatives
💨 Offshore renewables
So, how do they pick what to cover and what not? There are lots of different pieces to this puzzle - what else is going on in the world, national or local interest in a particular topic, who they write for and what sorts of things that publication covers, for example.
One piece that may be surprising is the role of sources. We're not just talking press releases here, but also relationships between the journalists and scientists, NGOs, and other groups that may be operating in the ocean space.
In fact, the journalists rated relationships, particularly with scientists, as vital.
So, what does that mean for scientists? In a nutshell, make friends with journalists!
That could be someone like me (why not join me for a virtual cuppa - https://lnkd.in/eBUddBMN) or any number of the other lovely journalists/science writers out there who would love to hear about your amazing ocean science.
What have you got to lose?
Read the (open access) paper 👇
Pinto, B. and Matias, A. (2023). How European journalists cover marine issues JCOM 22(05), N02. https://doi.org/10.22323/2.22050802.